DIGITAL GROWTH SYSTEMS · AUTHORITY CONTENT · HR CONSULTING & CAREER COACHING

Supporting Two Consulting Businesses with Connected Marketing Systems and LinkedIn Outreach

How DelCreatives supported Glass Ceiling Career Management (GCCM) and NBHR Consulting through a long-term digital marketing partnership.

Glass Ceiling Career Management (GCCM)

NBHR Consulting

Client & Services

Client:

Camilla Hasloch, Founder of GCCM and NBHR Consulting

Industry:

HR Consulting & Career Coaching

Partnership:

Since 2017

Services:

LinkedIn Outreach, Lead Generation, Kajabi Management, CRM, Email Marketing, Marketing Automation & Content Support

The Challenge

Managing the digital marketing needs of two consulting businesses required consistent coordination across multiple platforms, campaigns, and audiences.

For Glass Ceiling Career Management (GCCM), the focus was on career-coaching lead generation, Kajabi management, content, and audience engagement.

For NBHR Consulting, the priority was reaching HR decision-makers, supporting business-development campaigns, and organizing CRM and follow-up activities.

Camilla needed a reliable implementation partner who could support both businesses while keeping their marketing activities organized and aligned with their respective goals.

Our Approach

DelCreatives provided ongoing digital marketing and implementation support, adapting its approach to each business.

Glass Ceiling Career Management (GCCM)

We supported GCCM's career-coaching marketing activities by managing its Kajabi platform, landing pages, funnels, email sequences, newsletters, and community engagement.

We also carried out targeted LinkedIn outreach and lead-generation activities to help connect the business with prospective career-coaching clients.

NBHR Consulting

For NBHR Consulting, we supported B2B outreach and business-development initiatives targeting HR professionals and decision-makers.

Our work included LinkedIn Sales Navigator prospecting, InMail and email campaigns, CRM organization, audience segmentation, and follow-up tracking.

We also supported Talent Management Survey campaigns and the promotion of the ReachLX Leadership Platform.

Together, these activities created a more coordinated approach to outreach, marketing communication, and contact management across both businesses.

The Outcomes

The long-term partnership supported several meaningful improvements across GCCM and NBHR Consulting:

More organized marketing systems:

Managed Kajabi workflows, email automation, CRM contacts, and audience segmentation.

Structured lead-generation activity:

Generated career-coaching leads and supported targeted B2B outreach to HR decision-makers.

More coordinated campaigns:

Connected LinkedIn prospecting, email communication, surveys, and follow-up activities.

Consistent implementation support:

Helped maintain ongoing content, newsletters, community engagement, and marketing operations.

Beyond individual campaigns, the engagement demonstrated the value of having a trusted partner who understands how different marketing activities connect.

What the Client Says

The Bigger Picture

This partnership illustrates how expert-led businesses can benefit from connecting their outreach, marketing platforms, content, and customer communications.

By supporting both GCCM and NBHR Consulting across multiple digital functions, DelCreatives helped Camilla manage complex marketing activities with greater consistency and organization.

It reflects our approach as a collaborative digital growth partner—combining strategic understanding with hands-on implementation to support evolving business needs.

Illustrative process

01

Outreach

02

CRM

03

Email

04

Content

Need More Connected Marketing Systems?

Your website, CRM, email marketing, content, and outreach should work together—not operate as disconnected activities.

DelCreatives helps consultants and professional service businesses build more organized digital growth systems, improve their marketing workflows, and turn plans into practical implementation.

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